Not usually a reflection of film quality so much as marketing ability--so big fail for that marketing team.
It didn't bomb. it's in limited pre-release.
Quote:
Universal continues its record-breaking year, this time with the unprecedented decision to open Everest, a new, non-franchise release, on IMAX and premium large format screens exclusively before going wide next weekend. The bet paid off. The harrowing 3D feature proved a success in 545 theaters, bringing in $7.5 million for a $13,867 per theater average.
"Politics is the art of looking for trouble, finding it everywhere, diagnosing it incorrectly and applying the wrong remedies." - Groucho Marx
“One of the great mistakes is to judge policies and programs by their intentions rather than their results.” -Milton Friedman