I believe the modern term is "click bait". Lay out the facts which to any reasonable person seem mildly concerning at best then make conclusions and headlines which make it sound like the end of the world to make people read it and want to discuss it in your comments section to drive up traffic and your ad revenue.

In the old days, it was called yellow journalism. It was panned and I thought journalism schools taught it as something to be avoided...yet it now seems that between TV and online it's the de facto standard.

RIP Journalistic Integrity, 1910-1999. You didn't live to see the 21st century.



The Jedi Master